To be known in the market, to get clients, and to achieve R1 Million turnover, you need to plan for that.The following services are key to helping you get the next customer or securing the contract.
Customer Targeting and Value Proposition Development
A company profile is more than just generic mission and vision statements and colourful booklet. It is about using content to sell your company’s story. Your potential clients want to know what you are about, what you can do for them and why they should choose you over other companies. We are experts in copy writing and content marketing. Let us package your story for you and see yourself securing a contract and getting customers.
Business Proposal Development(Strategic Alliance)
Proposals are about building business relationships and as such they must be mutually beneficial and be clear on each party’s expectations. We offer a variety of proposal development solutions:
Supplier – Customer Relations – This is a service for businesses want to secure contracts to be service provider or supplier to an identified potential client.
Co-Creation & Access to Markets – This is a service for companies with less capacity to execute projects and are looking form strategic relations with companies with resources [be it equipment or labor] to subcontract them or hire their resources when needed at an agreed fee.
Corporate Sponsorship – This is a service for organizations focused on community development projects looking for a proposal to help them get a buy-in of either the public or private sector and get financial, material and/or professional support.
Funding Acquisition – We will help you in packaging a proposal to use to request Startup Capital, Project Funding/Working Capital, or Growth Finance from financiers.
Branding Strategy Development
Branding is more than just a logo, if anything, a logo is the last thing you think about and use to represent your brand. To have your presence felt in the market, you need to be intentional about and have a plan on how you’re going to ensure that. How would you like to be known? When potential clients sees you on a poster or social media, what do you want them to think? To be known as a brand associated with winning like Nike or Burgers like McDonalds, quality like Spitz – you need to intentionally plan. We will help you in mapping out your brand, story and positioning you in the market such that your ideal clients can connect and recognize you the way you want when they see you.
Marketing Strategy Development
Marketing is more than just putting up a poster on a street pole, posting a list of your services on Facebook and giving someone your flyer. It is about communication, and communication is between you as a business and specified target market. That communication is meant to educate your target market about what you can do for them and to make an impactful impression that’d prompt them to come to you when they need you, meaning it shouldn’t get swallowed by communications they had with your competitors. We will help you in clearly defining your real and paying clients [NB: You cannot sell to everybody. This approach is the reason behind business that never close deals] through customer profiling, clearly defining the solution your selling and packaging your value proposition, devising channels to use to promote your business, and writing an advertising script.
Sales Strategy Development
Business is about sales. And to get sales, you need to have a plan on how you are going to acquire clients, retain them and grow your sales volume and value. If your goal is to have a monthly revenue of R10 000, you need to be clear on what you need to do to achieve that target. We will help in formulating a sales plan, customer relationship management and prospecting strategy.
For Services that will help you Plan Your Business click HERE and for services that will help you Improve & Expand Your Business click HERE